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Welcome onboarding

Walks a new member through the product, first steps, templates and a note from the founder.

Subject line: Welcome to Linea, here is how to get started. Designed for Linea, a fictional saas brand. Swap the logo, colors and images for yours. Replace each {{variable}} with your own value.

Product tour

A dark hero with the app screenshot, a progress checklist, a gallery of three templates and a signed founder note.

Founder letter

Opens as a personal letter, then shows segmented progress, the product in a framed shot and templates as a list.

Variables

VariableExampleDescription
logo_light_urlhttps://assets.ui.sh/marks/1.svg?text=Linea&color=%23f2613f&textColor=%23ffffff&font=interLinea wordmark for dark backgrounds.
first_nameAlexFirst name of the recipient.
workspace_nameNorthwindName of the workspace.
app_urlhttps://linea.app/northwindLink that opens the workspace.
screenshot_urlhttps://assets.ui.sh/screenshots/1.jpgScreenshot of the Linea app.
steps_done1Number of onboarding steps completed.
project_urlhttps://linea.app/northwind/newLink that creates the first project.
invite_team_urlhttps://linea.app/northwind/settings/membersLink to invite teammates.
integrations_urlhttps://linea.app/northwind/settings/integrationsLink to the integrations page.
import_urlhttps://linea.app/northwind/importLink to the CSV importer.
download_urlhttps://linea.app/downloadLink to the desktop app download.
templates_urlhttps://linea.app/templatesLink to the templates gallery.
founder_signatureJordanFirst name used as a signature.
founder_avatarhttps://assets.ui.sh/avatars/3.jpgPhoto of the founder.
founder_nameJordan EllisName of the founder signing the note.
founder_titleCo-founder and CEORole of the founder.
assets_url/emails/socialFolder that hosts the social icons.
company_addressLinea Labs, 548 Market Street, Suite 300, San Francisco, CA 94104Postal address shown in the footer.
help_urlhttps://linea.app/helpLink to the help center.
privacy_urlhttps://linea.app/privacyLink to the privacy policy.
security_urlhttps://linea.app/securityLink to the security page.
unsubscribe_urlhttps://linea.app/settings/notificationsLink that stops product tips and lifecycle emails.
logo_urlhttps://assets.ui.sh/marks/1.svg?text=Linea&color=%23f2613f&textColor=%231c1917&font=interLinea wordmark for light backgrounds.
reply_emailjordan@linea.appAddress that reaches the founder directly.