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Confirm subscription

Double opt-in confirmation that sets expectations on frequency and topics.

Subject line: Confirm your subscription to The Margin. Designed for The Margin, a fictional newsletters and media brand. Swap the logo, colors and images for yours. Replace each {{variable}} with your own value.

Letter card

Centered paper card with a full-width confirm button, a ruled table of what arrives when, and recent issue covers.

Ink cover

Dark cover block with a large serif promise, then a three-column schedule and a reader testimonial.

Variables

VariableExampleDescription
logo_urlhttps://assets.ui.sh/marks/1.svg?color=%23B5402ABrand mark image URL.
publication_nameThe MarginPublication name shown in the masthead and footer.
subscriber_emailsam.adeyemi@example.comEmail address of the subscriber.
confirm_urlhttps://example.com/subscribe/confirm?token=a41d9eDouble opt-in confirmation link.
link_expiry48 hoursHow long the confirmation link stays valid.
plan_1_dayThursdayDay the item 1 arrives.
plan_1_titleThe issueName of the item 1 the reader will receive.
plan_1_bodyFour or five stories worth your morning, with one long feature.Short description of item 1.
plan_2_daySundayDay the item 2 arrives.
plan_2_titleThe long readName of the item 2 the reader will receive.
plan_2_bodyOne essay a month, reported for weeks and written to be finished.Short description of item 2.
plan_3_dayTuesdayDay the item 3 arrives.
plan_3_titleMargin NotesName of the item 3 the reader will receive.
plan_3_bodyEvery other week, the podcast where reporters talk through their stories.Short description of item 3.
topicsEnergy, technology, cities, science and foodTopics the publication covers.
recent_1_imagehttps://images.unsplash.com/photo-1518770660439-4636190af475?w=360&h=240&fit=crop&q=80Cover of recent issue 1.
recent_1_titleInside the quiet race to build a cheaper chipHeadline of recent issue 1.
recent_2_imagehttps://images.unsplash.com/photo-1449824913935-59a10b8d2000?w=360&h=240&fit=crop&q=80Cover of recent issue 2.
recent_2_titleWhat a four-day week did to one city’s downtownHeadline of recent issue 2.
recent_3_imagehttps://images.unsplash.com/photo-1532187863486-abf9dbad1b69?w=360&h=240&fit=crop&q=80Cover of recent issue 3.
recent_3_titleThe lab that publishes its failuresHeadline of recent issue 3.
browser_urlhttps://example.com/issues/214Link to the web version of this email.
preferences_urlhttps://example.com/account/emailLink to the email preferences page.
company_address48 Wharf Street, Suite 3, Portland, ME 04101Postal address required in commercial email.
logo_light_urlhttps://assets.ui.sh/marks/1.svg?color=%23F3EDE2Brand mark for dark backgrounds.
reader_quoteThe only newsletter I read all the way to the end. It feels like a magazine that respects my Thursday morning.Short testimonial from a reader.
reader_avatarhttps://assets.ui.sh/avatars/12.jpgPortrait of the reader.
reader_nameCharlie NakamuraName of the reader quoted.
reader_roleSubscriber since 2022Short description of the reader.