New collection
Launches a seasonal collection with a large visual, a product grid and a short story.
Subject line: Signal: the Autumn 2026 collection is here. Designed for Oakline, a fictional e-commerce brand. Swap the logo, colors and images for yours. Replace each {{variable}} with your own value.
Lookbook
A tall full-bleed campaign photo, a dark title block, a 2x2 product grid and a tinted story block.
Editorial
A typographic masthead over a landscape photo, three product columns and a split image and text story.
Color block
A saturated brand-color hero with an inset product, category tiles in a 2x2 grid and an early-access band.
Variables
| Variable | Example | Description |
|---|---|---|
logo_url | https://assets.ui.sh/marks/1.svg?text=Oakline&color=%23C2410C&textColor=%231C1917&font=space-grotesk | Oakline logo for light backgrounds. |
store_url | https://oakline.example | Storefront home page. |
help_url | https://oakline.example/help | Help center page. |
company_address | Oakline Inc., 214 Mercer Street, New York, NY 10012 | Postal address shown in the footer. |
logo_inverse_url | https://assets.ui.sh/marks/1.svg?text=Oakline&color=%23C2410C&textColor=%23FAF8F4&font=space-grotesk | Oakline logo for dark backgrounds. |
collection_name | Signal | Name of the collection. |
season | Autumn 2026 | Season or drop label. |
collection_tagline | Warm neutrals, one loud color and pieces built to be worn every day. | One-line pitch for the collection. |
launch_date | Thursday, Oct 1 | Public launch date. |
collection_url | https://oakline.example/collections/signal | Collection landing page. |
hero_image | https://images.unsplash.com/photo-1515886657613-9f3515b0c78f?w=1200&h=1500&fit=crop&q=80 | Portrait campaign photo. |
feature_image | https://images.unsplash.com/photo-1584917865442-de89df76afd3?w=800&h=800&fit=crop&q=80 | Square hero product photo for the color-block layout. |
story_image | https://images.unsplash.com/photo-1490481651871-ab68de25d43d?w=1200&h=800&fit=crop&q=80 | Landscape photo for the story section. |
detail_image | https://images.unsplash.com/photo-1445205170230-053b83016050?w=800&h=800&fit=crop&q=80 | Square detail photo next to the story text. |
story_title | Made slower, worn longer. | Title of the story block. |
story_body | Every piece in the collection is cut from heavier cloth and finished by hand in small runs, so it keeps its shape for years. | Short story paragraph. |
product_1_name | Loopback Hoodie | Name of product 1. |
product_1_price | $98.00 | Price of product 1, formatted with currency. |
product_1_image | https://images.unsplash.com/photo-1556821840-3a63f95609a7?w=800&h=800&fit=crop&q=80 | Photo URL of product 1, square crop. |
product_2_name | Utility Bomber | Name of product 2. |
product_2_price | $185.00 | Price of product 2, formatted with currency. |
product_2_image | https://images.unsplash.com/photo-1591047139829-d91aecb6caea?w=800&h=800&fit=crop&q=80 | Photo URL of product 2, square crop. |
product_3_name | Top Handle Bag | Name of product 3. |
product_3_price | $260.00 | Price of product 3, formatted with currency. |
product_3_image | https://images.unsplash.com/photo-1584917865442-de89df76afd3?w=800&h=800&fit=crop&q=80 | Photo URL of product 3, square crop. |
product_4_name | Field Watch 38 | Name of product 4. |
product_4_price | $210.00 | Price of product 4, formatted with currency. |
product_4_image | https://images.unsplash.com/photo-1524592094714-0f0654e20314?w=800&h=800&fit=crop&q=80 | Photo URL of product 4, square crop. |
category_1_name | Sneakers | First category tile. |
category_1_image | https://images.unsplash.com/photo-1560769629-975ec94e6a86?w=600&h=600&fit=crop&q=80 | Photo for the first category tile. |
category_2_name | Bags | Second category tile. |
category_2_image | https://images.unsplash.com/photo-1553062407-98eeb64c6a62?w=600&h=600&fit=crop&q=80 | Photo for the second category tile. |
category_3_name | Eyewear | Third category tile. |
category_3_image | https://images.unsplash.com/photo-1572635196237-14b3f281503f?w=600&h=600&fit=crop&q=80 | Photo for the third category tile. |
category_4_name | Watches | Fourth category tile. |
category_4_image | https://images.unsplash.com/photo-1523275335684-37898b6baf30?w=600&h=600&fit=crop&q=80 | Photo for the fourth category tile. |
unsubscribe_url | https://oakline.example/unsubscribe | One-click unsubscribe link. |
preferences_url | https://oakline.example/preferences | Email preferences page. |
assets_url | /emails/social | Folder that hosts the social icons (40x40 PNG). |
instagram_url | https://instagram.com/ | Instagram profile. |
tiktok_url | https://tiktok.com/ | TikTok profile. |
x_url | https://x.com/ | X profile. |